Do you think outside of the box? Or maybe the box is upside down and you’re under it (lol). Creative thinking means really changing you perspective in ways you’ve never thought before.
I remember in Marketing 101 (basics) the black box model. Professionally speaking this term is used to analyze the buyer’s buying motivation. It’s called the ‘black box’ because no one is ever sure how the mind works – ergo you can’t see inside so it’s black.
The ‘black box’ model sets up possible scenerios to help you “guess” better (my interpretation on this). I thought it was dumb. It seemed they were taking something simple and complicating the crap out of it. Again just my thoughts.
I suggested that it might be easier to simple ask the customers what they wanted. I did not get an “A” in that class. An interest side note however is that years later when I was conducting independent workshops about marketing basics to young entrepreneurs, half my class was filled with people with degree’s in Marketing. Apparently they didn’t get it either (lol).
I don’t have a box! Never did! Creative people don’t do well with restrictions to creative thinking.
“Like most creative people I don’t fit well into boxes” – Laurell K. Hamilton
“Some of the most wonderful people are the ones who don’t fit into boxes” Tori Amos
“Hollywood likes to put actors in boxes, and it likes to put Asian actors in really small boxes” Sandra Oh
Do something really different today, If you don’t want to get rid of the thinking box (comfort zone) completely, at least move it outside. Then go for it, as in big time…some huge creative stuff!
“If I did have boxes to think outside of … they would be creative ones” Penny L Howe
Thanks for stopping by, Enjoy your day and be creative ~ Penny